About Us

Mom’s Essentials, LLC was founded in 2011 by Laura Kardos, a mother of three, a certified natural childbirth instructor and breastfeeding advocate.  Her experience after the birth of her twins, and again after the birth of her third child, prompted her to create the Back Buddy®, a simple solution to a very common problem.  With the help of her husband, a Chiropractor, she created an innovative solution for one of the most common discomforts associated with pregnancy and postpartum.

Laura earned a Bachelor of Business Administration degree (Magna Cum Laude) from Western Michigan University in 2001. She practiced in the Insurance and Financial Services industry for several years as a partner with a well-known retirement planning firm in Michigan, before deciding to stay home with her children. She is now a full-time stay-at-home mom and entrepreneur, and uses her business experience and the support of the people around her to run her steadily growing company from her office in Michigan, while overseeing production in Los Angeles, CA and Indianapolis, IN.

See our CEO/Founder Laura Kardos on the television show Welcome Home: